Another Antiquorum auction and another world record amount for the sale of a specific Patek Philippe watch. Just recently a Black on black Patek Philippe Ref. 3974 perpetual calendar watch in white gold sold for a whopping $1.2 million dollars. The watch is just 10 years old, and others like it have been auctioned off more than once in the last few years. Meaning that while this is not so rare a Patek Philippe watch that it does not come up for auction often. In recent times the depressed economy has somehow been a boom time for Patek Philippe collectors watches at auction. It seems that in almost every new Antiquorum action where a special Patek Philippe watch available, a new record is met. Pretty much any Patek Philippe watch they offer goes for an amount above $100,000.

In this instance, the Ref. 3974 watch is of the most desirable modern Patek Philippe watches and was last made in 1999. The watch features an automatic Patek Philippe movement with the time, perpetual calendar, moon phase indicator, and a minute repeater complication. All that and the watch is small at just 36mm wide. The over one millions dollar amount is truly stunning and reflect the tenacity of the market as well as the collectible nature of the Patek Philippe brand.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

Omega is borrowing from themselves in the design of the new De Ville Co-Axial Chronograph watch. The horizontally arranged overlapping subdials were first introduced to me in their Speedmaster 2008 Summer Olympics limited edition watch. Looks like both watches have the exact same movement, but it has been displayed differently here. For example the centrally located day of the week indicator is now a disc viewable through a window, versus a small dial. Omega has also adopted the style to fit in to the "De Ville theme" rather than the Speedmaster look. Movement is of course an Omega Co-Axial automatic that has been COSC Chronometer certified.

Pictured watch is in steel, there may also be a gold model in the works. The style is conservative and attractive. While it may fall short of "modern classic" it is an approachable and visually interesting men's watch. The best part of course is the functionality and arrangement of the subdials. Functions include the time, chronograph, day, and date. There is an unusual window for "recorded days." I am not sure exactly what this is, but it looks like Omega upped the chronograph from measuring up to 12 hours, to measuring up to 7 days. For keeping tract of really long times! "Better check back on this Turkey next week."According to Omega this new De Ville Co-Axial Chronograph watch should be due by Valentine's Day. So I guess they expect mostly women to buy it for men, and not men to buy it for themselves.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

This holiday season the Mark Ecko brands are doing a very appealing series of giveaways. Each day they are giving away a different item (apologies but you've missed a few of the days already) that is cool by itself, but made more desirable by some enhancement. For example, the pictured Ecko Boba Fett hoodie is signed by the guy who played Boba Fett (Jeremy Bulloch) in the classic trilogy. Nice! Other giveaways include items such as an Ecko Playboy shirt signed by Hugh himself. You get the idea right? Aside from apparel there is also a watch - but mostly they are pop culture themed clothing and shoes.

The giveaway is held at the ShopEcko.com website here. You need to go there to enter, and you apparently must re-enter each day for that day's giveaway. They really want you revisiting that website a lot to check out the various Ecko sub-brands. Worth checking out.

For once, a concept watch that is actually a concept. In the auto world we know that "concept" means "not for production." In the watch world, "concept" is often just a name stuck on a model to make it sound more exotic. Here "concept" actually means just that. So why all the to-do over this concept watch? Well because it is further proof that Cartier is serious about making not only nice looking watches, but mechanically sophisticated ones as well.

The ID One Concept watch takes a Ballon Bleu shaped case, makes it 46mm wide and constructs it out of a spacey sounding material called Niobium Titanium. It is apparently a special titanium alloy (which is itself an alloy) that is even harder and more wear resistant that titanium. It also apparently has other special (magical) properties. The whole point of the in-house made automatic tourbillon movement was to require as little service and regulation as possible. Regulation refers to what a movement initially goes through to ensure that it functions properly and accurately. Service is continual servicing that is needed in mechanical watches over the years. This can be as simple and lubricating and cleaning part of the watch. The whole point of the Cartier ID One Concept watch is to reduce or eliminate the need for these delicate and time consuming needs. They are also quite expensive (but that makes the watch makers happy as servicing watches is an income source).

Still, there is a shortage of qualified watch makers out there, so Cartier is correct in forging into this needed area of innovation. For others, the "build once and never service again" watch is a holy grail of horological pursuits. Parts of the new Cartier concept watch are made in a material called carbon crystal. This crystal is very shock resistant and does not requite lubrication - adding to a significant decrease in the need to maintain these watches. There are other innovations as well, but I will wait until I meet with Cartier to learn about more of them. The hope for collectors is that such innovations will find their way into production watches in the future.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

Famous furniture and home goods maker Herman Miller is having a contest operated through their exclusive Herman Miller Select division. The holiday giveaway theme is "what inspires you?" The prize is a set of this year's limited edition Herman Miller Select Eames Inspired Tops that are valued at $199. To enter you need to visit Herman Miller's giveaway page here. You'll be asked to consider "what inspires you" and comment about some toy or playful object you still include in your life as an adult (or whatever you choose to refer to yourself as!), and discuss how it inspires you. This is based on the famous designers Charles and Ray Eames who often used toys like these tops to inspire their world famous designs. Check it out.

I feel like this is watch industry musical chairs. First Yvan Arpa gets ousted by Romain Jerome as their CEO. He then sues them for wrongful termination and wins. In another room, Manuel Emch spends several years putting his heart and soul into building up and refining Swatch Group owned Jaquet Droz, only to later leave. Now Yvan Arapa is busy fighting in karate and not watch makers, and Romain Jerome appoints Manuel Emch as their new CEO. Is history doomed to repeat itself? Will the wild Mr. Arpa be the next unlikely CEO of an ultra conservative Swatch Group brand? Who knows.

Yvan Arpa made Romain Jerome what it is today - hands down. After unwisely letting him go, avant garde watch maker Romain Jerome was without good talent. They perhaps wisely attracted the younger and energetic Manuel Emch to their ranks who has just been announced to lead the company in hopefully more or less the same direction as Yvan Arpa was taking them (which is more or less good a thing). Emch will take his seat at the helm of the unique watch maker on January 1, 2010. It will be a good holiday season for him now that he is no long unemployed. I am curious to see what changes and new products he will bring.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

This was certainly a sticky situation for Tag Heuer, the details are a bit murky, but the situation is clear. Tag Heuer recently announced their "new, in-house made and designed" Caliber 1887 automatic chronograph movement. All seems well with the movement itself, but the problem is that Tag Heuer didn't design it. Nope, they sort of cosmetically altered an over 10 year old Japanese Seiko movement design (Seiko 6S37). So after 150 years, Tag Heuer's anniversary surprise was on loan from Japan. I do understand that this was arranged with Seiko, and that Tag Heuer will actually be building the movements in limited quantities themselves. At least Seiko isn't doing everything.

Tag Heuer got caught red handed by the watch lover community who noticed the similarities between the two movements. This qualifies us as true nerds, seeing details such as this. Tag Heuer would have gotten away with it to, if it wasn't for us meddling bloggers! That's right, thank the internet watch lover community, who is responsible for this situation being discovered. A powerful indication to the watch industry of what the internet can do for them, or against them. In good taste, as a response to the situation, Tag Heuer CEO Jean-Christophe Babin himself went online to respond to the "accusations." He honorably admitted a "mistake" by Tag Heuer and that the movement was in fact "adopted" from Seiko.

The clear winner in this whole situation is first and foremost the power of the Internet watch lover community, second Seiko, and third Tag Heuer for responding to a sticky situation quickly and admirably. Seiko movements are pretty outstanding, and it is funny that here even the Europeans are rather tacitly suggesting that. Plus, Tag Heuer is a rather mainstream watch brand. Meaning that most people who buy their watches will never even know about this situation. Tag Heuer admitted wrong doing, hopefully a few heads will be caved in there in the marketing department, and they will go on their lives being good watch designers, not movement designers. Lastly, there are several watch forums and blogs that knew about this situation but refused to mention it even though they discussed the new Tag Heuer Caliber 1887movement. They lose the most in this situation for the destruction of valuable street cred among Internet watch lovers who simply expect more.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

Another classic reborn - Jaeger-LeCoultre is due to release a brand new retro styled version of its famed Memovox alarm watch. In the 1950s the original Memovox was popular for being and alarm watch with an automatic mechanical movement. The new Master Memovox will also have an automatic movement - the newer Jaeger-LeCoultre Calibre 956. It has a power reserve of 45 hours, ceramic ball bearings for the automatic rotor that needs no lubrication, and the time, date, and alarm of course.

The watch itself will come in 18k rose gold or steel in a 40mm wide case. Styling is classic of course - maybe too much so. It doesn't feel "different" enough in the current lineup in my opinion. The alarm function is easy to operate using the a separate crown that rotates an inner ring. The alarm most likely needs to be pulled out for the alarm function to be turned on. I would feel very excited about the watch is the geniuses at Jaeger-LeCoultre were able to give the alarm a snooze function. Until then, you'll have to keep a butler around for that need. "Just five more minutes Alfred!" The new Jaeger-LeCoultre Master Memovox watch will be officially announced in 2010 at SIHH.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

Wow, has it already been five years of deprivation from this awesome watch? Only in Japan can you (officially) get one of these very cool timepieces. This is the Galante Spring Drive watch. Galante is a Seiko sub brand, and has been spicing things up for Seiko in Japan for the "youthfully stylish - but wealthy" demographic. I understand that they are growing in popularity there.

The Galante watches are far from just image. These are extremely well constructed and designed, hand assembled watches that include the very impressive (and accurate) Seiko Spring Drive mechanical hybrid movements. They are the best of what Seiko offers and are considered by many to be a modern pinnacle of mechanical watch making.

I haven't handled this specific 5th Anniversary Special Edition model, but have handled very similar Galante watches on the metal bracelet. I was quite wowed by them, especially given the jewelry-like quality and feel of the steel bracelet. The design as I said is youthful and inspired, with unique decoration. As you can see, the rotating bezel is engraved with a form of floral decoration, and if you look closely on the dial, you can make out the forms for roses (as see from the side) that are part of the dial design.

The watch is nicely sized at 44.5mm wide, and houses the Seiko 5R66 Spring Drive movement that includes the time, power reserve indicator, date, and GMT hand. Seiko makes sure that each of its luxury watches are a complete timepiece package. Meaning they are well made, function well, and look good. Price is gonna be over $5,000 (not sure of exact amount) and as far as I know you'll have to contact a Japanese Seiko dealer if you want one.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

Being the official time keeper for the Olympics is hard work. Not only do you need to lobby the Olympic Games counsel, but you also need to create cool limited edition watches every two years. Then, you need to make sure that all your promotional work pays off. Thus, Omega has decided that Vancouver will be the city to open its 4th boutique store in North America - where only Omega watches are sold (including some of the limited edition Olympics models I hope).

The shop is open in the Fairmont Hotel in Vancouver. You'll find that dedicated watch brand stores often have much more informed staff and of course a larger inventory (especially or rare watches). All in time for watch lovers who either live or will be visiting Vancouver for the winter Olympics or otherwise.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.